Pay close attention to Willow Smith’s Instagram; you will see she has a penchant for the mystic, ethereal themes. Goddess tributes are scattered throughout her Instagram page, she has a cosmic tattoo on her upper arm, and most recently, she joined the Mugler family in 2021 because the face of the brand’s iconic Alien Goddess fragrance.
Returning for round two, Willow serves because the face of the following edition of Alien Goddess Intense, which continues the story of divine femininity through a latest concoction of heavenly notes.
Willow describes herself as an “acquired taste” but acknowledges that Alien Goddess Intense is anything but that. “I believe upfront it’s a fairly soothing and pretty beautiful smell,” she says over Zoom.
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Just as specific scents can represent memories and places, Willow says Alien Goddess Intense evokes images of nature for her. The singer is drawn to notes with earthy and flowery undertones. “I like the floral vibe of it. It just gives me magical garden feels.” The enchanted garden she describes is formed by the middle notes of jasmine grandiflorum and jasmine tea. Because the perfume settles, a burst of coconut and Bergamot gives a touch of vibrancy before warm musky notes of vanilla, benzoin, and cashmere seal the deal.
Ahead, Willow talks about continuing the story of Alien Goddess Intense, her evolving definition of femininity, and staying positive through all of it.
As someone who has at all times been fascinated about otherworldly themes, what does alien mean to you?
Alien, to me, means out of this world, out of the box of what society has told you is reality. I believe alien means transcendent and different and just unique.
What do you make of the word goddess?
Goddess, to me, is the top of every little thing. Goddess is the embodiment of mother nature, the universe, and every little thing we all know and love. When I believe of a goddess, my mom is considered one of them. I take into consideration women as goddesses, not in how they give the impression of being, but of their worlds, how they make me feel, and just the type of service they do for the world.
Was she your introduction to fragrances?
As a child, my mom was at all times super into oils, candles, etc. And so she gave me her love for scents. She just had a bunch of various essential oils and would at all times mix them and do a complete bunch of various, cool stuff.
Since you are the face of this new edition of Alien Goddess, how did these notes resonate with you in another way than the primary time?
I like how strong but in addition feminine the scent is. I believe Alien Goddess as a complete is nearly redefining femininity and type of shining light on the divine feminine. And I think that Mugler finds latest and galvanizing ways to do this every time around.
Each fragrances are centered around “mystical femininity.” How does scent bring out your femininity?
I believe that while you’re wearing a scent that you just discover with and connect with, it makes you are feeling more confident. In every way, you are embodying the energy you should represent. You have the garments expressing how you should be seen, and then you definitely’ve got your makeup and scent. And I believe this scent is a stupendous cherry on top of all of it. Once I wear it, I feel like a lady who’s connected with the earth, connected with living beings, and I’m in that magical garden. It transports me right there.
At 21, how has your definition of femininity evolved as you’ve got grown older?
Femininity evolves for me by understanding that femininity is not just one thing. There are a number of different kinds of ladies and many alternative ways in which they find their freedom, and all of those alternative ways are beautiful and regarded divine feminine in my book.
Together with your tour underway, what city would you say got Alien Goddess Intense encapsulates best?
Oh, wow. I believe of Singapore because there’s a number of beautiful architecture and nature included within the architecture and magical gardens.
Which considered one of your songs can be the soundtrack to this scent?
Probably “Like a Bird,” most certainly.
Your last album was titled, Recently, I Feel Every part. What are you feeling lately?
I’m just attempting to stay positive and work on myself as much as possible. Probably the most exciting part about this chapter in my life is that every single day I’m given opportunities to decide on a better way of considering and being. I’m selecting to achieve higher and to bring myself to an increased state of acceptance and compassion. Life keeps on testing me and keeps on giving me opportunities. Well, I would not call it a test. I might say opportunities to achieve for that higher version of myself.
What’s your summer skincare secret or your summer beauty secret?
My summer beauty secret is to drink a shit ton of water. Just drink a lot water—drink a gallon a day. I did that for 2 or three weeks, and it was fire.
That is a lot peeing, though.
I do know a number of peeing. But it is very, excellent for you.
Nerisha is the wonder commerce editor at ELLE.com, covering all things beauty (and fashion and music). She has a penchant for sneakers and nude lip glosses, and spends way an excessive amount of time re-watching 90s sitcoms.